HEADSET: MARKETING PROBLEM SOLVERS

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WE START WITH THE DATA

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VIEWED FROM A NEW PERSPECTIVE

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WE ADD NEW THINKING

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WE PLAN, IMPLEMENT, MEASURE AND ADJUST

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WE ZIG WHEN EVERYONE ELSE ZAGS

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SO EXPECT THE UNEXPECTED

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WE ARE HEADSET

HERE'S WHAT WE DO

We are a Full Service Marketing Agency – From big data manipulation to online and offline marketing implementation. We create engaging messaging, compelling, entertaining visuals and marketing concepts that break new ground.

Marketing can’t be viewed alone, and can’t be planned or implemented in a vacuum. We start by fully understanding your business model, your product strategy and offerings, your distribution sales channels, and your profitability patterns. Then, and only then do we move on to marketing and sales.  We’re a team of entrepreneurs who are practical and realistic marketing professionals. We’ve experienced a lot more than creating an ad, or making a brochure look nice. We tackle every project from a business point of view and interconnect our approach into marketing strategies and tactics. We’re structured, organized, detailed and responsive. You may not always get the solution you were expecting, but you’ll always get a highly creative approach, a straight answer and the attention of a Headset partner.

DATA

We start every project by mining all the available data and create a plan to augment those data with outside sources, and where required additional research. Then it’s about asking the right questions, reviewing the results and asking more questions until we’ve unearthed the opportunities and identitfied issues.

STRATEGY

The data analysis stage reveals the seeds of ideas to increase sales, build brand visibility and beyond. Our process is a blend of sound entrepreneurial business experience, marketing know-how and creativity.

DIGITAL

With markets and customers changing faster and faster, we believe it’s essential for every company to have a digital strategy. We scope out your requirements from your customer’s or user’s perspective, look for new, viable technologies to augment all the basics, and create an understandable time/map that looks to the future.

SEO

There’s a lot of complicated talk and erroneous information out there about SEO and SEM, but it’s actually quite simple. Google, Yahoo, Bing and the other search engines exist for one main reason: deliver relevant results to a search request. Relevance, that’s the key to effective SEO. We use our proprietary KEYSET tool to manage all the page ranking requirements and ensure content relevance.

SOCIAL GROUNDSWELL

The Groundswell method is used to mimic the behavior of breaking news on the Internet. Since Google sees the Internet from a collective point of view, our efforts are focused on generating the impression that a topic is popular and is centered around your business.

CONTENT

We use our proprietary KEYSET tool to determine the most search friendly content for every one of your web pages. KEYSET dynamically analyses text and compares it against optimum SEO models that are drawn directly from the search engines themselves. The result is a page that will be many times more effective.

CREATIVE

We deliver clear stories that explain big ideas in a few, meaningful words and pictures. Our teams create both online and offline sales and marketing materials, websites, app interfaces and a range of other creative tools such as direct mail, collateral materials, in-store and POS tools.

PROMOTIONS

Promotions have been used primarily as remedies to sales woes, but we see them as tools to create buzz and traffic. Our promotion development system fully analyses and predicts results. Our creative teams then get involved to bring it all to life.

MEASUREMENT

Did it work? The key to improving and fine tuning is to monitor results and constantly re-think what we’ve done and why. A closed loop that constantly improves performance leads to reduced marketing costs and better results overall.

ABOUT US

HEADSET IS BUILT TO SOLVE PROBLEMS AND UNEARTH OPPORTUNITIES

The Headset team are a blend of entrepreneurs, creatives, technologists and marketeers. We have small teams in five locations and we only take on enough work to allow us to have one or more of our partners interface with every client and work closely on every project. Our clients come back year after year, in fact our average client tenure is over 10 years.  If you want a strategic marketing partner that will understand your business and hit the ground running, call us today and speak to a partner.

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CASE STUDIES

HOW HEADSET HELPED MAKE A SIGNIFICANT DIFFERENCE.

Testimonials

WHAT OUR CLIENTS SAY ABOUT HEADSET

  • " The Cuchara Mountain Resort recently employed the Headset Group to do a feasibility and Marketing Study on our potential start-up operation. We can say without qualification that not only did they meet our requirements, but the final presentation came with unique ideas that far exceeded our expectations.

    We would highly recommend the Headset Group to those who want new thoughts brought to the table. "

    Bruce Cantrell, President, Cuchara Mountain Resort.
  • " Headset Group is the perfect title for this company.  Ever since the first day we have partnered with them they have developed a lethal strategy that has allowed our startup to gain quick recognition by major brands. There is no one single word that captures their creativity, energy, passion, expediency, expertise and talent. I do advise one word of caution for any company fortunate enough to work with these folks: Buckle up for a mind blowing experience. "

    Elizabeth Patrick, CEO, Swift Judgment.
  • "  The team at Headset is brilliantly creative and understands what a business really needs to be able to communicate. Headset created our identity and it’s become the core of our brand and identity in the marketplace. People always remember our “man with a hammer”. For our site, Headset carried the brand idea into the words and images that artfully express what we do, they’ve been a key consultant since the founding of QuarryHouse and are a big part of the success we have enjoyed! "

    Ed Westbrook, CEO, Quarryhouse.

MEET THE CORE TEAM

PHILIP ANDREWS

PHILIP ANDREWS

Denver/S.F. - Creative

415.454.9509
philip@headsetgroup.com

DAVID ANDREWS

DAVID ANDREWS

New York - Strategy

845.684.4101
david@headsetgroup.com

JULIUS JOAQUIN

JULIUS JOAQUIN

Toronto - Digital

416.629.7836
julius@headsetgroup.com

JANIE ASH

JANIE ASH

U.K. - Branding

+11 44(0)1524 823 507
janie@headsetgroup.com

GAM DIAS

GAM DIAS

Data Strategy

gam@headsetgroup.com

NATHALIE van MULKEN

NATHALIE van MULKEN

Operations and Finance

nathalie@headsetgroup.com

DANIEL CASALUCE

DANIEL CASALUCE

Client Liaison

daniel@headsetgroup.com

PHU THINBAK

PHU THINBAK

Development

phu@headsetgroup.com

BRIAN SHAFFER

BRIAN SHAFFER

Development

brian@headsetgroup.com

CALVIN NGUYEN

CALVIN NGUYEN

Development

calvin@headsetgroup.com

JAYSON MEGHIE

JAYSON MEGHIE

Video Production

jayson@headsetgroup.com

ARTEM PASHKEVICH

ARTEM PASHKEVICH

Video Production

artem@headsetgroup.com

CONTACT US

Want to work with us? Drop us a line!



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CONTACT INFORMATION

Denver/San Francisco Office
415.454.9509

New York Office
315.352.0076

Toronto Office
416.629.7836

U.K. Office
+11 44(0)1524 823 507

CAREERS

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